Key Highlights
- Meta and DoCA launch digital literacy campaign for consumers
- AI chatbot will help with consumer complaints
- Project supported by IIT Bombay and National Law School
In a major step towards protecting consumer rights and promoting digital safety, Meta and the Department of Consumer Affairs (DoCA) have announced a new collaboration under the government’s popular ‘Jago Grahak Jago’ initiative. The campaign, titled ‘Be an Empowered Consumer’, aims to help people across India become more aware of online threats and adopt safer digital habits. Here’s what the partnership includes.
Also Read | Fed Up With Scam Calls? Here’s How To Use Chakshu Portal For Reporting Fraud
Be An Empowered Consumer Campaign
The campaign focuses on creating awareness among internet users in India.
- Educates consumers on identifying online scams and frauds
- Promotes healthy online habits such as using strong passwords
- Encourages people to verify online information before trusting it
- Teaches users how to report suspicious digital activities
This initiative is part of a broader effort to build a safer and more informed online community.
AI-Powered Consumer Chatbot
Meta and DoCA are also working together on a new AI-based solution to improve consumer support.
- A chatbot powered by Meta’s Llama 2 large language model is being developed
- The tool will help people get information about their consumer rights
- It will assist in filing complaints and resolving queries faster
- The chatbot has entered the beta testing phase and will soon be launched officially on the DoCA website
Collaboration With IIT Bombay And National Law School
This project is being supported by leading educational institutes:
- A joint project between DoCA, IIT Bombay, and National Law School of India University, Bengaluru
- The initiative is guided by a research chair set up by DoCA at the law school
- The goal is to create smart legal tech tools that benefit citizens directly
Also Read | Beware Of The Rising Digital Arrest Scam: NPCI Issues Advisory
A Two-Way Approach For Consumer Empowerment
This partnership focuses on both digital awareness and smart complaint-handling systems.
- One side addresses education and awareness
- The other side uses advanced AI tools to simplify consumer grievance redressal
Together, these efforts aim to make the internet safer and protect consumer interests more effectively.
For the tech geeks, stay updated with the latest cutting-edge gadgets in the market, exclusive tech updates, gadget reviews, and more right on your phone’s screen. Join Giznext’s WhatsApp channel and receive the industry-first tech updates.
